| SEGMENT NAME | POSTAL + EMAIL | COOKIE + MOBILE ID | ||
| AdultbyAgeAndGender_Age18-24 | 14,254,478 | 92,678,768 | ||
| AdultbyAgeAndGender_Age25-34 | 29,560,105 | 141,832,888 | ||
| AdultbyAgeAndGender_Age35-44 | 34,000,966 | 148,577,586 | ||
| AdultbyAgeAndGender_Age45-54 | 41,088,598 | 159,213,154 | ||
| AdultbyAgeAndGender_Age55-64 | 40,617,945 | 153,583,648 | ||
| AdultbyAgeAndGender_Age65-74 | 28,215,909 | 133,719,812 | ||
| AdultbyAgeAndGender_Age75Plus | 22,887,668 | 110,112,717 | ||
| AdultbyAgeAndGender_Female | 101,648,846 | 191,052,392 | ||
| AdultbyAgeAndGender_FemaleAge18-24 | 5,086,932 | 48,269,561 | ||
| AdultbyAgeAndGender_FemaleAge25-34 | 11,710,304 | 100,457,666 | ||
| AdultbyAgeAndGender_FemaleAge35-44 | 13,588,313 | 113,018,150 | ||
| AdultbyAgeAndGender_FemaleAge45-54 | 17,147,153 | 124,423,112 | ||
| AdultbyAgeAndGender_FemaleAge55-64 | 17,824,998 | 127,657,176 | ||
| AdultbyAgeAndGender_FemaleAge65-74 | 12,499,378 | 98,526,019 | ||
| AdultbyAgeAndGender_FemaleAge75Plus | 10,789,430 | 75,188,713 | ||
| AdultbyAgeAndGender_Male | 95,096,618 | 188,429,653 | ||
| AdultbyAgeAndGender_MaleAge18-24 | 4,918,631 | 47,667,163 | ||
| AdultbyAgeAndGender_MaleAge25-34 | 10,964,926 | 95,649,086 | ||
| AdultbyAgeAndGender_MaleAge35-44 | 13,419,443 | 107,955,996 | ||
| AdultbyAgeAndGender_MaleAge45-54 | 16,974,604 | 124,109,742 | ||
| AdultbyAgeAndGender_MaleAge55-64 | 17,013,667 | 123,425,796 | ||
| AdultbyAgeAndGender_MaleAge65-74 | 11,734,142 | 98,941,579 | ||
| AdultbyAgeAndGender_MaleAge75Plus | 8,725,534 | 74,733,511 | ||
| Affluent_Investors_Affluent_Investors_ALL | 121,420,001 | 184,811,956 | ||
| Affluent_Investors_HighNetWorth-AllAvailable | 43,472,880 | 136,194,464 | ||
| AffluentAndInvestors_HighHouseholdIncome-AllAvailable | 34,195,994 | 129,742,688 | ||
| AffluentAndInvestors_HighHouseholdIncome100000-149999 | 21,477,126 | 110,648,945 | ||
| AffluentAndInvestors_HighHouseholdIncome150000-174999 | 4,939,876 | 43,331,728 | ||
| AffluentAndInvestors_HighHouseholdIncome175000-199999 | 2,660,140 | 25,398,110 | ||
| AffluentAndInvestors_HighHouseholdIncome200000-249999 | 2,583,811 | 24,062,804 | ||
| AffluentAndInvestors_HighHouseholdIncome250000Plus | 2,593,848 | 23,925,655 | ||
| AffluentAndInvestors_HighNetWorth250000-499999 | 31,636,032 | 121,975,131 | ||
| AffluentAndInvestors_HighNetWorth500000Plus | 11,750,744 | 70,120,445 | ||
| AffluentAndInvestors_HighTicketPurchase_HomeDecor | 101,166 | 1,074,895 | ||
| AffluentAndInvestors_HighTicketPurchase_Jewelry | 2,335,848 | 20,267,694 | ||
| AffluentAndInvestors_HighTicketPurchase_WomensApparel | 4,751,585 | 37,479,195 | ||
| AffluentAndInvestors_HighTicketPurchase-AllAvailable | 4,584,494 | 36,738,098 | ||
| AffluentAndInvestors_Investors_ForeignMarkets | 3,546,374 | 38,973,159 | ||
| AffluentAndInvestors_Investors_PersonalInvestment | 77,925,447 | 169,285,311 | ||
| AffluentAndInvestors_Investors_RealEstate | 38,402,875 | 140,081,529 | ||
| AffluentAndInvestors_Investors_StocksAndBonds | 27,666,103 | 126,287,848 | ||
| AffluentAndInvestors_Investors-AllAvailable | 109,044,230 | 181,949,863 | ||
| AffluentAndInvestors_LuxuryLivingLifestyle | 37,796,706 | 140,174,085 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_Acura | 1,678,062 | 17,226,309 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_Audi | 841,494 | 8,906,888 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_BMW | 1,928,730 | 20,305,529 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_Cadillac | 1,992,645 | 20,690,324 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_Jaguar | 116,080 | 1,516,779 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_LandRover | 175,532 | 2,093,819 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_Lexus | 1,828,089 | 19,698,441 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_Lincoln | 1,201,671 | 13,142,597 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_MercedesBenz | 1,717,679 | 17,987,679 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_Porsche | 170,007 | 1,936,323 | ||
| AffluentAndInvestors_LuxuryVehicleOwner_Volvo | 721,621 | 7,735,405 | ||
| AffluentAndInvestors_LuxuryVehicleOwner-AllAvailable | 17,808,817 | 101,257,920 | ||
| Birthday_BirthMonth-April | 15,230,055 | 112,622,045 | ||
| Birthday_BirthMonth-August | 16,794,990 | 114,939,567 | ||
| Birthday_BirthMonth-December | 15,847,109 | 114,399,985 | ||
| Birthday_BirthMonth-February | 14,905,892 | 111,342,625 | ||
| Birthday_BirthMonth-January | 32,892,590 | 146,360,670 | ||
| Birthday_BirthMonth-July | 16,500,661 | 115,988,318 | ||
| Birthday_BirthMonth-June | 18,155,068 | 122,691,538 | ||
| Birthday_BirthMonth-March | 16,124,284 | 115,821,300 | ||
| Birthday_BirthMonth-May | 15,720,858 | 114,941,780 | ||
| Birthday_BirthMonth-November | 15,332,847 | 112,430,272 | ||
| Birthday_BirthMonth-October | 16,429,673 | 115,030,843 | ||
| Birthday_BirthMonth-September | 16,663,575 | 117,835,418 | ||
| Birthday_BirthYear-1940orOlder | 23,593,870 | 112,137,767 | ||
| Birthday_BirthYear-1941 | 2,129,990 | 25,545,097 | ||
| Birthday_BirthYear-1942 | 2,421,981 | 29,654,187 | ||
| Birthday_BirthYear-1943 | 2,550,968 | 31,216,295 | ||
| Birthday_BirthYear-1944 | 2,503,248 | 30,238,086 | ||
| Birthday_BirthYear-1945 | 2,558,348 | 32,788,467 | ||
| Birthday_BirthYear-1946 | 3,044,045 | 38,204,827 | ||
| Birthday_BirthYear-1947 | 3,439,787 | 42,556,210 | ||
| Birthday_BirthYear-1948 | 3,348,020 | 41,352,488 | ||
| Birthday_BirthYear-1949 | 3,394,985 | 43,199,348 | ||
| Birthday_BirthYear-1950 | 3,492,023 | 44,480,957 | ||
| Birthday_BirthYear-1951 | 3,622,654 | 46,730,072 | ||
| Birthday_BirthYear-1952 | 3,762,127 | 48,735,077 | ||
| Birthday_BirthYear-1953 | 3,851,443 | 49,857,403 | ||
| Birthday_BirthYear-1954 | 3,990,536 | 51,857,204 | ||
| Birthday_BirthYear-1955 | 4,076,094 | 52,833,868 | ||
| Birthday_BirthYear-1956 | 4,188,498 | 53,701,614 | ||
| Birthday_BirthYear-1957 | 4,308,025 | 54,664,338 | ||
| Birthday_BirthYear-1958 | 4,287,746 | 54,794,012 | ||
| Birthday_BirthYear-1959 | 4,335,123 | 54,826,413 | ||
| Birthday_BirthYear-1960 | 4,469,906 | 54,927,702 | ||
| Birthday_BirthYear-1961 | 4,398,038 | 54,990,616 | ||
| Birthday_BirthYear-1962 | 4,317,147 | 54,050,871 | ||
| Birthday_BirthYear-1963 | 4,301,961 | 53,645,763 | ||
| Birthday_BirthYear-1964 | 4,209,916 | 52,244,225 | ||
| Birthday_BirthYear-1965 | 4,070,068 | 51,518,230 | ||
| Birthday_BirthYear-1966 | 3,852,520 | 49,323,281 | ||
| Birthday_BirthYear-1967 | 3,859,639 | 49,879,507 | ||
| Birthday_BirthYear-1968 | 3,839,990 | 48,289,435 | ||
| Birthday_BirthYear-1969 | 3,856,535 | 49,870,365 | ||
| Birthday_BirthYear-1970 | 3,980,772 | 50,033,649 | ||
| Birthday_BirthYear-1971 | 3,749,532 | 46,679,482 | ||
| Birthday_BirthYear-1972 | 3,457,350 | 45,362,836 | ||
| Birthday_BirthYear-1973 | 3,302,646 | 43,006,772 | ||
| Birthday_BirthYear-1974 | 3,298,477 | 44,449,346 | ||
| Birthday_BirthYear-1975 | 3,230,960 | 43,832,825 | ||
| Birthday_BirthYear-1976 | 3,209,247 | 42,849,266 | ||
| Birthday_BirthYear-1977 | 3,279,250 | 45,936,870 | ||
| Birthday_BirthYear-1978 | 3,259,489 | 45,009,324 | ||
| Birthday_BirthYear-1979 | 3,331,069 | 44,071,602 | ||
| Birthday_BirthYear-1980 | 3,519,691 | 47,102,605 | ||
| Birthday_BirthYear-1981 | 3,322,638 | 44,723,972 | ||
| Birthday_BirthYear-1982 | 3,241,561 | 42,587,414 | ||
| Birthday_BirthYear-1983 | 3,114,892 | 44,661,921 | ||
| Birthday_BirthYear-1984 | 3,033,452 | 43,143,253 | ||
| Birthday_BirthYear-1985 | 2,963,016 | 42,067,541 | ||
| Birthday_BirthYear-1986 | 2,825,159 | 39,254,286 | ||
| Birthday_BirthYear-1987 | 2,694,607 | 36,421,179 | ||
| Birthday_BirthYear-1988 | 2,611,745 | 32,343,300 | ||
| Birthday_BirthYear-1989 | 2,686,997 | 33,742,309 | ||
| Birthday_BirthYear-1990 | 2,804,939 | 33,962,209 | ||
| Birthday_BirthYear-1991 | 2,931,096 | 31,764,641 | ||
| Birthday_BirthYear-1992 | 2,815,707 | 29,806,982 | ||
| Birthday_BirthYear-1993 | 2,567,447 | 28,319,939 | ||
| Birthday_BirthYear-1994 | 2,239,753 | 24,480,886 | ||
| Birthday_BirthYear-1995 | 1,338,388 | 15,801,362 | ||
| Birthday_BirthYear-1996 | 902,483 | 11,201,075 | ||
| Birthday_BirthYear-1997 | 477,139 | 6,057,923 | ||
| Birthday_BirthYear-1998 | 78,713 | 821,998 | ||
| Children_1Child | 68,643,645 | 165,454,678 | ||
| Children_2Children | 16,306,254 | 97,961,788 | ||
| Children_3Children | 5,642,703 | 50,962,357 | ||
| Children_ChildAge0-2 | 9,303,690 | 76,423,125 | ||
| Children_ChildAge0-2Female | 326,458 | 4,718,700 | ||
| Children_ChildAge0-2Male | 324,926 | 4,506,202 | ||
| Children_ChildAge11-15 | 9,632,201 | 74,128,684 | ||
| Children_ChildAge11-15Female | 513,017 | 6,059,891 | ||
| Children_ChildAge11-15Male | 532,469 | 6,162,675 | ||
| Children_ChildAge16-17 | 8,071,883 | 65,309,902 | ||
| Children_ChildAge16-17Female | 1,290,504 | 14,326,275 | ||
| Children_ChildAge16-17Male | 1,174,622 | 13,466,231 | ||
| Children_ChildAge3-5 | 8,487,631 | 74,169,468 | ||
| Children_ChildAge3-5Female | 750,589 | 9,650,118 | ||
| Children_ChildAge3-5Male | 704,363 | 9,261,279 | ||
| Children_ChildAge6-10 | 11,186,426 | 84,177,342 | ||
| Children_ChildAge6-10Female | 498,646 | 6,454,503 | ||
| Children_ChildAge6-10Male | 520,550 | 6,615,108 | ||
| Children_Children_AllAvailable | 142,895,115 | 191,572,368 | ||
| Children_FamilyWithChildren | 100,801,068 | 178,616,922 | ||
| Children_FemaleChild | 3,243,771 | 34,132,309 | ||
| Children_Grandparent | 17,704,741 | 97,345,672 | ||
| Children_MaleChild | 3,100,111 | 32,422,829 | ||
| Children_Morethan3Children | 2,081,719 | 21,566,685 | ||
| Children_NewParent | 4,275,420 | 45,271,217 | ||
| Children_NoChildreninHousehold | 3,301,768 | 50,330,052 | ||
| Children_SingleParent | 31,275,013 | 132,126,968 | ||
| Children_TeenDriver-Female | 4,273,994 | 40,466,155 | ||
| Children_TeenDriver-Male | 4,629,390 | 43,448,222 | ||
| Children_TeenDriver-OuterSuburb | 10,820,102 | 76,241,267 | ||
| Children_TeenDriver-Rural | 5,834,439 | 45,230,164 | ||
| Children_TeenDriver-Suburban | 8,811,926 | 68,772,837 | ||
| Children_TeenDriver-Urban | 996,881 | 10,885,753 | ||
| Children_TeenDriver | 26,463,341 | 121,884,453 | ||
| CreditAndFinance_CreditAndFinance_AllAvailable | 228,401,127 | 204,772,139 | ||
| CreditAndFinance_CreditCardHolder | 190,945,445 | 199,753,813 | ||
| CreditAndFinance_FinancialNewsletters | 45,810,396 | 148,084,740 | ||
| CreditAndFinance_HouseholdIncome100000-149999 | 21,477,126 | 110,648,945 | ||
| CreditAndFinance_HouseholdIncome150000-199999 | 4,939,876 | 43,331,728 | ||
| CreditAndFinance_HouseholdIncome200000-249999 | 2,583,811 | 24,062,804 | ||
| CreditAndFinance_HouseholdIncome25000-49999 | 50,654,106 | 145,718,598 | ||
| CreditAndFinance_HouseholdIncome250000Plus | 2,593,848 | 23,925,655 | ||
| CreditAndFinance_HouseholdIncome50000-74999 | 55,718,379 | 153,631,935 | ||
| CreditAndFinance_HouseholdIncome75000-99999 | 26,478,183 | 119,848,841 | ||
| CreditAndFinance_HouseholdIncomeUnder25000 | 19,192,302 | 96,539,755 | ||
| CreditAndFinance_Investors-AllAvailable | 109,084,067 | 182,033,410 | ||
| CreditAndFinance_NetWorth-AllAvailable | 222,213,653 | 203,959,774 | ||
| CreditAndFinance_NetWorth100000-249999 | 59,090,697 | 157,325,366 | ||
| CreditAndFinance_NetWorth25000-49999 | 29,775,248 | 126,187,500 | ||
| CreditAndFinance_NetWorth250000-499999 | 31,264,092 | 122,099,069 | ||
| CreditAndFinance_NetWorth50000-99999 | 46,627,525 | 138,009,468 | ||
| CreditAndFinance_NetWorthGreaterThan499999 | 11,529,504 | 69,477,105 | ||
| CreditAndFinance_NetWorthLessThan25000 | 43,167,357 | 137,448,439 | ||
| CreditAndFinance_PersonalInvestments | 79,001,832 | 168,685,420 | ||
| CreditAndFinance_RealEstateInvestments | 36,222,625 | 138,296,196 | ||
| CreditAndFinance_RecentHomeBuyer | 4,389,552 | 40,465,845 | ||
| CreditAndFinance_RecentMortgageBuyer | 3,647,508 | 35,747,034 | ||
| CreditAndFinance_Self-reportedCreditStatus-AllAvailable | 199,586,232 | 203,295,957 | ||
| CreditAndFinance_Self-reportedCreditStatus-Excellent | 17,080,200 | 94,427,132 | ||
| CreditAndFinance_Self-reportedCreditStatus-Fair | 59,805,206 | 154,018,125 | ||
| CreditAndFinance_Self-reportedCreditStatus-Good | 90,380,890 | 175,076,335 | ||
| CreditAndFinance_Self-reportedCreditStatus-Poor | 36,255,822 | 120,784,795 | ||
| CreditAndFinance_StocksAndBondsInvestments | 27,666,103 | 126,287,848 | ||
| Donors_AnimalWelfare | 19,071,083 | 104,646,584 | ||
| Donors_ArtsAndCulture | 1,709,496 | 19,803,649 | ||
| Donors_ChildrensCause | 21,709,775 | 108,533,466 | ||
| Donors_Democrat | 60,335,641 | 167,669,354 | ||
| Donors_Donors_AllAvailable | 127,916,201 | 184,981,395 | ||
| Donors_EnvironmentAndWildlife | 20,390,036 | 104,527,163 | ||
| Donors_HealthCause | 41,632,284 | 138,793,659 | ||
| Donors_Independent | 35,207,546 | 143,210,005 | ||
| Donors_InternationalHumanitarianAid | 2,126,877 | 21,474,882 | ||
| Donors_Religious | 27,360,079 | 118,775,637 | ||
| Donors_Republican | 31,565,382 | 136,087,832 | ||
| Donors_VeteransCause | 16,141,290 | 92,305,784 | ||
| EducationAndSelf-Improvement_CompletedCollege | 54,115,650 | 167,768,149 | ||
| EducationAndSelf-Improvement_CompletedGraduateSchool | 21,810,086 | 126,175,391 | ||
| EducationAndSelf-Improvement_CompletedHighSchool | 85,974,904 | 180,401,362 | ||
| EducationAndSelf-Improvement_CompletedTechnicalCollege | 1,151,701 | 20,781,761 | ||
| EducationAndSelf-Improvement_CurrentInterestInEducation | 19,582,616 | 106,279,289 | ||
| EducationAndSelf-Improvement_OnlineEducation | 30,267,541 | 134,771,547 | ||
| EducationAndSelf-Improvement_PersonalDevelopment | 24,721,095 | 118,041,246 | ||
| EducationAndSelfImprovement_AllAvailable | 177,192,012 | 200,305,968 | ||
| EducationLevel_CompletedCollege | 6,597,806 | 91,270,289 | ||
| EducationLevel_CompletedGraduateSchool | 2,901,702 | 53,398,198 | ||
| EducationLevel_CompletedHighSchool | 9,465,829 | 106,538,160 | ||
| EducationLevel_CompletedTechnicalCollege | 1,105,671 | 20,425,584 | ||
| ElectronicsAndTechnology_BroadbandInternetConnection | 25,523,611 | 143,438,081 | ||
| ElectronicsAndTechnology_CableInternetConnection | 17,168,942 | 108,505,316 | ||
| ElectronicsAndTechnology_CableTV | 32,097,435 | 133,000,434 | ||
| ElectronicsAndTechnology_CellPhoneAndAccessories | 29,485,894 | 150,420,464 | ||
| ElectronicsAndTechnology_ComputerOwner | 40,882,944 | 162,974,917 | ||
| ElectronicsAndTechnology_ComputerSoftwareBuyer | 57,283,136 | 155,697,275 | ||
| ElectronicsAndTechnology_DSLInternetConnection | 26,960,353 | 127,445,273 | ||
| ElectronicsAndTechnology_Electronics | 44,158,260 | 165,175,949 | ||
| ElectronicsAndTechnology_ElectronicsAndTechnology_AllAvailable | 182,173,696 | 200,109,871 | ||
| ElectronicsAndTechnology_SatelliteDishTV | 7,799,776 | 70,185,420 | ||
| ElectronicsAndTechnology_VideoAndComputerGames | 12,699,143 | 94,261,101 | ||
| ElectronicsAndTechnology_WindowsOperatingSystem | 47,094,598 | 167,250,318 | ||
| Ethnicity_AfricanAmerican | 26,123,746 | 98,232,642 | ||
| Ethnicity_Arab | 1,831,503 | 8,906,098 | ||
| Ethnicity_Asian | 7,059,028 | 25,535,281 | ||
| Ethnicity_AsianNon-Oriental | 2,084,288 | 9,523,466 | ||
| Ethnicity_French | 6,741,911 | 32,706,213 | ||
| Ethnicity_German | 19,677,941 | 70,008,836 | ||
| Ethnicity_Hispanic | 28,601,140 | 72,024,229 | ||
| Ethnicity_Italian | 8,141,570 | 35,762,761 | ||
| Ethnicity_Jewish | 3,809,291 | 18,782,773 | ||
| Ethnicity_NorthernEuropean | 92,835,785 | 157,636,584 | ||
| Ethnicity_Polynesian | 861,154 | 5,067,944 | ||
| Ethnicity_ScottishIrish | 30,788,364 | 97,904,071 | ||
| Ethnicity_SouthernEuropean | 1,605,946 | 7,775,775 | ||
| FamilyAndParenting_ChildAge0-2 | 9,522,778 | 77,625,074 | ||
| FamilyAndParenting_ChildAge0-2Female | 407,601 | 5,674,039 | ||
| FamilyAndParenting_ChildAge0-2Male | 370,823 | 5,108,396 | ||
| FamilyAndParenting_ChildAge11-15 | 10,120,344 | 75,939,326 | ||
| FamilyAndParenting_ChildAge11-15Female | 502,998 | 5,911,805 | ||
| FamilyAndParenting_ChildAge11-15Male | 513,115 | 6,069,836 | ||
| FamilyAndParenting_ChildAge16-17 | 7,860,442 | 63,138,596 | ||
| FamilyAndParenting_ChildAge16-17Female | 1,278,367 | 14,814,203 | ||
| FamilyAndParenting_ChildAge16-17Male | 1,140,081 | 13,109,562 | ||
| FamilyAndParenting_ChildAge3-5 | 8,616,349 | 74,679,166 | ||
| FamilyAndParenting_ChildAge3-5Female | 721,057 | 9,311,287 | ||
| FamilyAndParenting_ChildAge3-5Male | 711,990 | 9,356,691 | ||
| FamilyAndParenting_ChildAge6-10 | 11,180,785 | 83,341,665 | ||
| FamilyAndParenting_ChildAge6-10Female | 474,855 | 6,212,773 | ||
| FamilyAndParenting_ChildAge6-10Male | 496,158 | 6,351,901 | ||
| FamilyAndParenting_ChildrenAndFamilyInterest | 89,331,130 | 173,155,451 | ||
| FamilyAndParenting_ChildrensProductPurchaser | 3,724,382 | 31,478,999 | ||
| FamilyAndParenting_EducationPurchaser | 684,987 | 6,376,615 | ||
| FamilyAndParenting_FamilyAndParenting_AllAvailable | 142,895,115 | 191,572,368 | ||
| FamilyAndParenting_FamilyWithChildren | 96,562,732 | 177,767,169 | ||
| FamilyAndParenting_FemaleChild | 3,251,679 | 34,677,379 | ||
| FamilyAndParenting_Grandparent | 18,343,900 | 98,955,082 | ||
| FamilyAndParenting_MaleChild | 3,078,291 | 32,214,236 | ||
| FamilyAndParenting_NewParent | 4,055,342 | 43,846,953 | ||
| FamilyAndParenting_SingleParent | 31,182,569 | 132,221,990 | ||
| FashionAndBeauty_Accessories | 75,732,361 | 162,361,937 | ||
| FashionAndBeauty_Apparel_AllAvailable | 43,266,277 | 137,929,951 | ||
| FashionAndBeauty_ChildrensApparel | 1,732,566 | 15,170,608 | ||
| FashionAndBeauty_CosmeticsAndPerfume | 4,484,141 | 35,583,807 | ||
| FashionAndBeauty_Fashion | 13,421,919 | 121,302,888 | ||
| FashionAndBeauty_FashionAndBeauty_AllAvailable | 78,252,819 | 160,443,514 | ||
| FashionAndBeauty_HighPriceJewelry | 2,816,185 | 22,363,026 | ||
| FashionAndBeauty_Jewelry | 1,064,590 | 9,581,382 | ||
| FashionAndBeauty_MensCasualApparel | 6,986,822 | 47,669,194 | ||
| FashionAndBeauty_Shoes | 45,442,372 | 138,894,090 | ||
| FashionAndBeauty_WesternApparel | 13,894 | 135,329 | ||
| FashionAndBeauty_WomensAthletic | 3,447,054 | 26,504,825 | ||
| FashionAndBeauty_WomensCasual | 916,897 | 8,721,314 | ||
| FashionAndBeauty_WomensHighPrice | 5,461,855 | 39,111,322 | ||
| FashionAndBeauty_WomensLowPrice | 337,280 | 3,103,555 | ||
| FashionAndBeauty_WomensMidPrice | 1,905,569 | 15,802,608 | ||
| FashionAndBeauty_WomensPlusSize | 242,122 | 2,460,768 | ||
| FrequentShopper_Children’sMerchandise | 3,434,517 | 29,739,955 | ||
| FrequentShopper_FoodAndBeverage | 760,151 | 7,165,904 | ||
| FrequentShopper_FrequentShopper_AllAvailable | 208,284,996 | 199,305,920 | ||
| FrequentShopper_GeneralMerchandise | 45,912,250 | 141,474,810 | ||
| FrequentShopper_GiftCardAndStationery | 1,892,667 | 17,619,270 | ||
| FrequentShopper_GiftsPurchaser | 1,052,974 | 10,916,344 | ||
| FrequentShopper_MailOrderBuyer | 21,726,416 | 141,173,721 | ||
| FrequentShopper_PersonalServicesPurchaser | 42,223 | 684,786 | ||
| FrequentShopper_SavingsClubMember | 231,401 | 6,149,203 | ||
| FrequentShopper_SeasonalGiftsPurchaser | 223,924 | 2,309,498 | ||
| FrequentShopper_SweepstakesAndContests | 60,660,162 | 160,152,441 | ||
| FrequentShopper_Toys | 38,152,166 | 133,077,203 | ||
| HealthAndFitness_AerobicExercise | 25,740,122 | 120,738,489 | ||
| HealthAndFitness_DietingAndWeightLoss | 47,780,780 | 149,115,628 | ||
| HealthAndFitness_EnvironmentallyFriendlyLifestyle | 54,610,707 | 151,268,320 | ||
| HealthAndFitness_ExerciseAndHealth | 19,643,325 | 137,233,758 | ||
| HealthAndFitness_HealthAndFitness_AllAvailable | 140,283,710 | 188,797,366 | ||
| HealthAndFitness_HealthAndWellness | 105,215,158 | 175,776,387 | ||
| HealthAndFitness_LowFatDiet | 10,883,643 | 111,726,941 | ||
| HealthAndFitness_LowSugarDiet | 4,798,699 | 42,649,630 | ||
| HealthAndFitness_NaturalFoodPurchaser | 28,056,031 | 121,443,208 | ||
| HealthAndFitness_PersonalHealthProductPurchaser | 29,398,494 | 151,124,439 | ||
| HealthAndFitness_Running | 11,930,876 | 82,288,689 | ||
| HealthAndFitness_VitaminPurchaser | 1,371,197 | 12,448,817 | ||
| HealthAndFitness_Walking | 38,235,105 | 136,326,198 | ||
| HobbyAndEntertainment_AntiquesCollector | 14,756,565 | 124,106,052 | ||
| HobbyAndEntertainment_ArtCollector | 5,034,881 | 40,816,680 | ||
| HobbyAndEntertainment_ArtsAndCulture | 45,353,668 | 142,937,520 | ||
| HobbyAndEntertainment_Automotive | 76,538,353 | 166,716,842 | ||
| HobbyAndEntertainment_AviationInterest | 2,273,394 | 22,513,881 | ||
| HobbyAndEntertainment_BoardGamesAndPuzzles | 8,235,254 | 75,336,342 | ||
| HobbyAndEntertainment_CasinoGambling | 15,817,824 | 99,862,417 | ||
| HobbyAndEntertainment_CoinCollector | 22,929,295 | 110,683,809 | ||
| HobbyAndEntertainment_Collectibles | 73,839,884 | 164,786,608 | ||
| HobbyAndEntertainment_Cooking | 18,775,909 | 135,291,800 | ||
| HobbyAndEntertainment_CurrentAffairsAndPolitics | 47,481,790 | 151,097,102 | ||
| HobbyAndEntertainment_DIY | 13,332,627 | 85,452,419 | ||
| HobbyAndEntertainment_EventTickets | 50,613,075 | 148,441,803 | ||
| HobbyAndEntertainment_GourmetCooking | 14,965,393 | 124,633,953 | ||
| HobbyAndEntertainment_HardwarePurchaser | 77,633,845 | 164,990,210 | ||
| HobbyAndEntertainment_HistoryAndMilitary | 5,839,931 | 49,895,871 | ||
| HobbyAndEntertainment_HobbyAndEntertainment_AllAvailable | 167,199,397 | 196,152,173 | ||
| HobbyAndEntertainment_Movies | 32,384,417 | 132,402,776 | ||
| HobbyAndEntertainment_Music | 71,660,658 | 165,497,173 | ||
| HobbyAndEntertainment_PerformingArts | 14,302,567 | 93,654,352 | ||
| HobbyAndEntertainment_Photography | 28,689,617 | 127,968,229 | ||
| HobbyAndEntertainment_PortableMusicPlayer | 42,057,992 | 142,138,858 | ||
| HobbyAndEntertainment_ScienceAndSpace | 12,407,543 | 82,392,296 | ||
| HobbyAndEntertainment_SewingKnittingNeedlework | 36,022,532 | 133,434,314 | ||
| HobbyAndEntertainment_SportsMemorabiliaCollector | 18,957,598 | 104,057,194 | ||
| HobbyAndEntertainment_StampCollector | 12,346,143 | 80,928,338 | ||
| HobbyAndEntertainment_Wine | 23,597,103 | 116,431,154 | ||
| HobbyAndEntertainment_Woodworking | 31,578,664 | 125,886,307 | ||
| HomeAndGarden_FurnitureAndCabinets | 1,177,432 | 10,248,888 | ||
| HomeAndGarden_GardenDecor | 43,773 | 432,353 | ||
| HomeAndGarden_Gardening | 17,107,228 | 131,099,976 | ||
| HomeAndGarden_GardenSeedsAndSupplies | 312,317 | 2,903,214 | ||
| HomeAndGarden_HighPriceHomeDecor | 81,137 | 815,826 | ||
| HomeAndGarden_HomeAndGarden_AllAvailable | 190,264,876 | 195,588,909 | ||
| HomeAndGarden_HomeDecorAndAccessories | 19,095,406 | 134,465,697 | ||
| HomeAndGarden_HomeImprovement | 20,463,103 | 137,543,990 | ||
| HomeAndGarden_HousePlants | 8,116,317 | 61,622,067 | ||
| HomeAndGarden_Kitchen | 5,032,705 | 37,647,821 | ||
| HomeAndGarden_LawnAndGarden_AllAvailable | 127,344,609 | 184,999,267 | ||
| HomeAndGarden_LinenAndBedding | 530,907 | 5,323,714 | ||
| HomeAndGarden_LowPriceHomeDecor | 10,787 | 96,590 | ||
| HomeAndGarden_MidPriceHomeDecor | 491,391 | 4,869,021 | ||
| HomeAndGarden_SeasonalAndHolidayDecor | 243,919 | 2,531,474 | ||
| HomeAndGarden_TabletopAndDining | 15,941,725 | 122,847,386 | ||
| HomeOffice_HasaHomeOfficeSOHO | 21,759,101 | 113,186,068 | ||
| Homeownership_Homeowner | 20,968,970 | 138,244,155 | ||
| Homeownership_RecentHomeBuyer | 2,954,725 | 28,572,907 | ||
| Homeownership_RecentMortgageBuyer | 2,420,297 | 25,178,595 | ||
| Homeownership_Renter | 10,894,431 | 72,622,367 | ||
| HouseholdIncome_HouseholdIncome100000-149999 | 21,011,724 | 109,042,611 | ||
| HouseholdIncome_HouseholdIncome150000-199999 | 7,456,315 | 58,332,341 | ||
| HouseholdIncome_HouseholdIncome200000-249999 | 2,554,395 | 23,942,135 | ||
| HouseholdIncome_HouseholdIncome25000-49999 | 49,678,201 | 145,453,584 | ||
| HouseholdIncome_HouseholdIncome250000Plus | 2,624,220 | 23,811,822 | ||
| HouseholdIncome_HouseholdIncome50000-74999 | 46,819,951 | 144,549,006 | ||
| HouseholdIncome_HouseholdIncome75000-99999 | 32,488,551 | 129,413,887 | ||
| HouseholdIncome_HouseholdIncomeunder25000 | 18,524,124 | 95,758,435 | ||
| MaritalStatus_Married | 125,803,593 | 183,185,901 | ||
| MaritalStatus_Newlywed | 2,712,916 | 32,193,000 | ||
| MaritalStatus_RecentDivorce | 547,689 | 7,817,808 | ||
| MaritalStatus_Single | 86,158,052 | 172,536,043 | ||
| MilitaryVeteran_MilitaryVeteran | 16,154,903 | 94,352,690 | ||
| Pets_CatOwner | 33,208,768 | 129,921,882 | ||
| Pets_DogOwner | 49,136,460 | 147,607,953 | ||
| Pets_Pets-AllAvailable | 12,793,475 | 118,470,360 | ||
| Reading_AudioBook | 2,698,963 | 27,800,305 | ||
| Reading_BooksAndMagazines | 21,358,113 | 139,867,621 | ||
| Reading_CurrentAffairsAndPolitics | 22,044,042 | 141,119,345 | ||
| Reading_FinancialNewsletter | 45,284,602 | 146,945,127 | ||
| Reading_GeneralInterestReader | 20,515,604 | 138,945,016 | ||
| Reading_Reading-AllAvailable | 21,858,684 | 140,831,868 | ||
| Reading_ReligiousAndInspirational | 29,191,772 | 122,200,737 | ||
| Reading_SciFi | 9,294,017 | 74,104,744 | ||
| Sports_Baseball | 26,574,841 | 119,074,147 | ||
| Sports_Basketball | 24,598,684 | 115,519,167 | ||
| Sports_BoatingAndSailing | 27,101,133 | 120,377,094 | ||
| Sports_CampingAndHiking | 38,309,258 | 135,981,151 | ||
| Sports_Equestrian | 4,204,874 | 34,826,897 | ||
| Sports_ExtremeSports | 76,486,478 | 165,385,956 | ||
| Sports_Fishing | 42,618,751 | 139,814,306 | ||
| Sports_Football | 35,206,108 | 133,960,662 | ||
| Sports_Golf | 45,866,857 | 145,126,001 | ||
| Sports_Hockey | 9,465,947 | 69,011,300 | ||
| Sports_HuntingAndShooting | 57,870,701 | 151,697,004 | ||
| Sports_NASCAR | 21,807,479 | 113,981,917 | ||
| Sports_OutdoorsInterest_AllAvailable | 86,346,476 | 169,224,269 | ||
| Sports_Racing | 16,374,858 | 95,242,504 | ||
| Sports_ScubaDiving | 1,001,917 | 11,679,283 | ||
| Sports_SnowSkiing | 10,064,519 | 72,465,392 | ||
| Sports_Soccer | 377,669 | 4,673,372 | ||
| Sports_Sports_AllAvailable | 128,601,076 | 186,656,125 | ||
| Sports_SportsMemorabilia | 18,931,988 | 104,319,892 | ||
| Sports_Tennis | 5,388,654 | 49,321,694 | ||
| Sports_WaterSports_AllAvailable | 27,707,494 | 121,090,500 | ||
| Travel_CruiseVacation | 30,327,430 | 132,651,003 | ||
| Travel_DomesticTravel | 57,380,643 | 157,200,093 | ||
| Travel_FrequentTraveler | 13,956,439 | 89,506,218 | ||
| Travel_InternationalTravel | 16,088,272 | 101,243,097 | ||
| Travel_LuggagePurchase | 46,905 | 477,926 | ||
| Travel_Travel_AllAvailable | 121,394,514 | 187,009,748 | ||
| Vehicle_1994ModelYear | 119,343 | 1,259,927 | ||
| Vehicle_1995ModelYear | 149,506 | 1,600,204 | ||
| Vehicle_1996ModelYear | 148,035 | 1,548,835 | ||
| Vehicle_1997ModelYear | 2,045,071 | 20,686,026 | ||
| Vehicle_1998ModelYear | 2,371,790 | 22,771,415 | ||
| Vehicle_1999ModelYear | 3,085,198 | 28,814,503 | ||
| Vehicle_2000ModelYear | 3,990,841 | 36,609,139 | ||
| Vehicle_2001ModelYear | 4,211,992 | 39,169,984 | ||
| Vehicle_2002ModelYear | 5,664,354 | 49,746,120 | ||
| Vehicle_2003ModelYear | 6,221,099 | 54,177,417 | ||
| Vehicle_2004ModelYear | 5,996,991 | 51,611,235 | ||
| Vehicle_2005ModelYear | 6,512,024 | 53,640,100 | ||
| Vehicle_2006ModelYear | 6,926,995 | 58,547,853 | ||
| Vehicle_2007ModelYear | 8,222,428 | 63,416,814 | ||
| Vehicle_2008ModelYear | 8,598,471 | 65,668,082 | ||
| Vehicle_2009ModelYear | 6,306,223 | 52,290,606 | ||
| Vehicle_2010ModelYear | 7,664,237 | 59,282,655 | ||
| Vehicle_2011ModelYear | 9,994,103 | 71,299,021 | ||
| Vehicle_2012ModelYear | 11,008,715 | 78,161,040 | ||
| Vehicle_2013ModelYear | 11,380,963 | 78,714,955 | ||
| Vehicle_2014ModelYear | 2,530,273 | 25,791,220 | ||
| Vehicle_AcuraOwner-AllAvailable | 2,480,444 | 24,087,483 | ||
| Vehicle_AcuraOwner-MDX | 1,902,999 | 19,040,700 | ||
| Vehicle_AcuraOwner-TL | 1,955,463 | 19,827,740 | ||
| Vehicle_AudiOwner | 803,116 | 8,543,626 | ||
| Vehicle_AutoLoanProspect-ExcellentSelfReported | 30,081,018 | 123,539,922 | ||
| Vehicle_AutoLoanProspect-FairSelfReported | 32,932,179 | 131,005,016 | ||
| Vehicle_AutoLoanProspect-GoodSelfReported | 125,098,484 | 185,715,485 | ||
| Vehicle_AutoLoanProspect-PoorSelfReported | 11,487,179 | 73,502,645 | ||
| Vehicle_AutomotiveAccessoryPurchaser | 28,623 | 276,396 | ||
| Vehicle_BMWOwner-3Series | 2,167,909 | 22,265,736 | ||
| Vehicle_BMWOwner-5Series | 1,946,293 | 20,340,999 | ||
| Vehicle_BMWOwner-AllAvailable | 2,725,179 | 26,940,913 | ||
| Vehicle_BoatOwner | 14,022,510 | 86,274,255 | ||
| Vehicle_BuickOwner-AllAvailable | 2,615,222 | 23,561,701 | ||
| Vehicle_BuickOwner-Century | 362,656 | 3,644,646 | ||
| Vehicle_BuickOwner-Lacrosse | 457,438 | 4,663,277 | ||
| Vehicle_BuickOwner-Lesabre | 502,692 | 4,785,541 | ||
| Vehicle_BuickOwner-Lucerne | 283,616 | 2,618,454 | ||
| Vehicle_CadillacOwner-CTS | 462,796 | 5,445,189 | ||
| Vehicle_CadillacOwner-Deville | 257,937 | 2,819,404 | ||
| Vehicle_CadillacOwner | 1,745,288 | 18,429,524 | ||
| Vehicle_ChevroletOwner-AllAvailable | 16,773,265 | 93,642,376 | ||
| Vehicle_ChevroletOwner-Camaro | 437,099 | 4,980,114 | ||
| Vehicle_ChevroletOwner-Cavalier | 562,243 | 6,556,763 | ||
| Vehicle_ChevroletOwner-Cobalt | 610,235 | 6,517,900 | ||
| Vehicle_ChevroletOwner-HHR | 304,393 | 3,536,716 | ||
| Vehicle_ChevroletOwner-Impala | 1,664,933 | 17,074,404 | ||
| Vehicle_ChevroletOwner-Malibu | 1,723,509 | 18,115,455 | ||
| Vehicle_ChevroletOwner-MonteCarlo | 213,236 | 2,555,253 | ||
| Vehicle_ChevroletTruckOwner-AllAvailable | 9,632,265 | 66,627,467 | ||
| Vehicle_ChevroletTruckOwner-Avalanche | 318,369 | 3,900,225 | ||
| Vehicle_ChevroletTruckOwner-Blazer | 337,476 | 3,936,399 | ||
| Vehicle_ChevroletTruckOwner-CKSeries | 56,714 | 570,045 | ||
| Vehicle_ChevroletTruckOwner-Colorado | 264,664 | 2,900,514 | ||
| Vehicle_ChevroletTruckOwner-Equinox | 1,296,124 | 14,111,121 | ||
| Vehicle_ChevroletTruckOwner-S10 | 323,986 | 3,388,002 | ||
| Vehicle_ChevroletTruckOwner-Silverado | 3,662,972 | 31,928,948 | ||
| Vehicle_ChevroletTruckOwner-Suburban | 590,939 | 6,278,351 | ||
| Vehicle_ChevroletTruckOwner-Tahoe | 598,003 | 6,849,159 | ||
| Vehicle_ChevroletTruckOwner-TrailBlazer | 755,951 | 8,704,346 | ||
| Vehicle_ChevroletTruckOwner-Traverse | 545,251 | 6,313,153 | ||
| Vehicle_ChevroletTruckOwner-Venture | 226,612 | 2,588,351 | ||
| Vehicle_ChryslerOwner-300 | 582,957 | 7,196,115 | ||
| Vehicle_ChryslerOwner-AllAvailable | 3,996,975 | 38,684,436 | ||
| Vehicle_ChryslerOwner-PTCruiser | 540,048 | 6,697,886 | ||
| Vehicle_ChryslerOwner-Sebring | 558,180 | 6,833,090 | ||
| Vehicle_ChryslerOwner-TownAndCountry | 1,466,346 | 15,516,261 | ||
| Vehicle_DaewooOwner | 38,254 | 489,760 | ||
| Vehicle_DodgeOwner-AllAvailable | 2,350,952 | 25,464,778 | ||
| Vehicle_DodgeOwner-Charger | 495,509 | 6,100,104 | ||
| Vehicle_DodgeOwner-Intrepid | 259,946 | 3,097,133 | ||
| Vehicle_DodgeOwner-Neon | 369,844 | 4,473,057 | ||
| Vehicle_DodgeOwner-Stratus | 350,014 | 4,295,820 | ||
| Vehicle_DodgeTruckOwner-AllAvailable | 6,350,334 | 52,004,173 | ||
| Vehicle_DodgeTruckOwner-Caravan | 1,710,368 | 17,551,318 | ||
| Vehicle_DodgeTruckOwner-Dakota | 640,118 | 7,056,260 | ||
| Vehicle_DodgeTruckOwner-Durango | 787,201 | 9,059,118 | ||
| Vehicle_DodgeTruckOwner-Ram | 2,974,288 | 28,679,123 | ||
| Vehicle_EagleOwner | 3,579 | 42,768 | ||
| Vehicle_FiatOwner | 44,418 | 543,080 | ||
| Vehicle_FordOwner-Escort | 299,424 | 3,460,514 | ||
| Vehicle_FordOwner-Focus | 1,637,071 | 17,940,345 | ||
| Vehicle_FordOwner-Fusion | 1,384,088 | 14,891,039 | ||
| Vehicle_FordOwner-Mustang | 1,085,604 | 11,948,128 | ||
| Vehicle_FordOwner-Taurus | 1,535,511 | 16,256,929 | ||
| Vehicle_FordOwner | 6,179,590 | 52,677,489 | ||
| Vehicle_FordTruckOwner-AllAvailable | 12,310,253 | 79,916,928 | ||
| Vehicle_FordTruckOwner-Edge | 860,016 | 9,608,583 | ||
| Vehicle_FordTruckOwner-Escape | 1,812,425 | 19,476,560 | ||
| Vehicle_FordTruckOwner-Expedition | 1,010,206 | 11,521,137 | ||
| Vehicle_FordTruckOwner-Explorer | 2,196,294 | 22,816,645 | ||
| Vehicle_FordTruckOwner-FSeries | 5,450,380 | 44,324,041 | ||
| Vehicle_FordTruckOwner-Ranger | 1,041,311 | 10,544,016 | ||
| Vehicle_FordTruckOwner-Windstar | 470,230 | 5,012,239 | ||
| Vehicle_GeoOwner | 36,627 | 429,384 | ||
| Vehicle_GMCOwner-Acadia | 621,028 | 6,981,868 | ||
| Vehicle_GMCOwner-AllAvailable | 4,631,790 | 39,313,162 | ||
| Vehicle_GMCOwner-Envoy | 470,883 | 5,181,960 | ||
| Vehicle_GMCOwner-Sierra | 1,844,922 | 17,351,425 | ||
| Vehicle_GMCOwner-Yukon | 864,772 | 9,202,070 | ||
| Vehicle_HondaOwner-Accord | 3,051,324 | 29,456,423 | ||
| Vehicle_HondaOwner-AllAvailable | 8,814,428 | 65,014,180 | ||
| Vehicle_HondaOwner-Civic | 1,920,255 | 19,828,953 | ||
| Vehicle_HondaOwner-CRV | 1,557,674 | 15,830,373 | ||
| Vehicle_HondaOwner-Odyssey | 1,447,196 | 14,792,669 | ||
| Vehicle_HondaOwner-Pilot | 1,116,993 | 12,005,199 | ||
| Vehicle_HummerOwner | 93,661 | 1,119,634 | ||
| Vehicle_HyundaiOwner-Accent | 410,231 | 4,701,274 | ||
| Vehicle_HyundaiOwner-AllAvailable | 3,975,497 | 38,758,974 | ||
| Vehicle_HyundaiOwner-Elantra | 1,130,769 | 12,598,957 | ||
| Vehicle_HyundaiOwner-SantaFe | 676,481 | 7,963,767 | ||
| Vehicle_HyundaiOwner-Sonata | 1,405,326 | 15,987,814 | ||
| Vehicle_InfinitiOwner | 875,718 | 10,537,647 | ||
| Vehicle_IsuzuOwner | 198,957 | 2,480,792 | ||
| Vehicle_JaguarOwner | 118,941 | 1,566,177 | ||
| Vehicle_JeepOwner-AllAvailable | 4,021,502 | 37,992,367 | ||
| Vehicle_JeepOwner-Cherokee | 273,118 | 3,018,130 | ||
| Vehicle_JeepOwner-GrandCherokee | 1,697,558 | 18,469,367 | ||
| Vehicle_JeepOwner-Liberty | 796,829 | 8,685,237 | ||
| Vehicle_JeepOwner-Wrangler | 827,497 | 9,230,102 | ||
| Vehicle_KiaOwner | 2,921,669 | 30,511,192 | ||
| Vehicle_LandRoverOwner | 177,816 | 2,160,773 | ||
| Vehicle_LexusOwner-AllAvailable | 1,854,501 | 19,915,734 | ||
| Vehicle_LexusOwner-RX350 | 531,502 | 5,973,985 | ||
| Vehicle_LincolnOwner-AllAvailable | 1,221,911 | 13,361,967 | ||
| Vehicle_LincolnOwner-Towncar | 273,001 | 3,042,512 | ||
| Vehicle_LuxuryCarOwner | 9,469,431 | 71,579,773 | ||
| Vehicle_MazdaOwner-AllAvailable | 1,816,505 | 19,570,045 | ||
| Vehicle_MazdaOwner-Mazda3 | 459,961 | 5,353,573 | ||
| Vehicle_MercedesBenzOwner-AllAvailable | 1,735,883 | 18,422,434 | ||
| Vehicle_MercedesBenzOwner-CClass | 498,304 | 5,882,008 | ||
| Vehicle_MercuryOwner-AllAvailable | 1,511,829 | 15,401,568 | ||
| Vehicle_MercuryOwner-GrandMarquis | 101,643 | 1,189,190 | ||
| Vehicle_MercuryOwner-Sable | 307,124 | 3,387,288 | ||
| Vehicle_Mid-sizeLargeCarOwner | 20,918,757 | 107,628,330 | ||
| Vehicle_MiniOwner | 235,963 | 2,631,942 | ||
| Vehicle_MinivanOwner | 7,361,456 | 59,135,448 | ||
| Vehicle_MitsubishiOwner-AllAvailable | 1,053,833 | 13,042,651 | ||
| Vehicle_MitsubishiOwner-Galant | 251,079 | 3,390,345 | ||
| Vehicle_MotorcycleOwner | 9,606,423 | 69,998,378 | ||
| Vehicle_NewAutomobilePurchaser | 584,388 | 6,838,262 | ||
| Vehicle_NissanOwner-AllAvailable | 6,090,523 | 51,171,223 | ||
| Vehicle_NissanOwner-Altima | 1,750,540 | 19,113,343 | ||
| Vehicle_NissanOwner-Frontier | 499,386 | 5,629,084 | ||
| Vehicle_NissanOwner-Maxima | 672,609 | 8,082,084 | ||
| Vehicle_NissanOwner-Murano | 469,377 | 5,447,628 | ||
| Vehicle_NissanOwner-Pathfinder | 425,541 | 5,234,372 | ||
| Vehicle_NissanOwner-Rogue | 550,907 | 6,468,010 | ||
| Vehicle_NissanOwner-Sentra | 723,748 | 8,159,243 | ||
| Vehicle_NissanOwner-Versa | 273,123 | 3,245,247 | ||
| Vehicle_NissanOwner-Xterra | 324,503 | 3,830,048 | ||
| Vehicle_OldsmobileOwner-Alero | 241,546 | 2,869,210 | ||
| Vehicle_OldsmobileOwner-AllAvailable | 661,807 | 7,123,037 | ||
| Vehicle_OwnsOneVehicle | 45,471,342 | 147,001,851 | ||
| Vehicle_OwnsThreeVehicles | 43,458,457 | 141,165,516 | ||
| Vehicle_OwnsTwoVehicles | 28,697,476 | 126,591,560 | ||
| Vehicle_PlansToBuyVehicle | 64,829,994 | 158,426,008 | ||
| Vehicle_PlymouthOwner | 276,157 | 3,179,179 | ||
| Vehicle_PontiacOwner-AllAvailable | 2,887,271 | 29,423,377 | ||
| Vehicle_PontiacOwner-G6 | 472,905 | 5,621,959 | ||
| Vehicle_PontiacOwner-GrandAm | 579,942 | 6,714,116 | ||
| Vehicle_PontiacOwner-GrandPrix | 678,637 | 7,524,364 | ||
| Vehicle_PorscheOwner | 171,469 | 1,969,788 | ||
| Vehicle_RVOwner | 19,230,546 | 102,006,070 | ||
| Vehicle_SaabOwner | 192,260 | 2,164,906 | ||
| Vehicle_SaturnOwner-AllAvailable | 1,374,233 | 15,344,815 | ||
| Vehicle_SaturnOwner-SSeries | 338,219 | 3,896,520 | ||
| Vehicle_SaturnOwner-Vue | 416,164 | 5,049,986 | ||
| Vehicle_ScionOwner | 327,679 | 3,868,577 | ||
| Vehicle_SmallMid-sizeCarOwner | 23,533,887 | 116,557,491 | ||
| Vehicle_SmartOwner | 20,836 | 269,269 | ||
| Vehicle_SportsCarOwner | 3,256,303 | 32,602,086 | ||
| Vehicle_SubaruOwner-AllAvailable | 1,339,928 | 13,239,339 | ||
| Vehicle_SubaruOwner-Forester | 379,241 | 3,712,738 | ||
| Vehicle_SubaruOwner-Legacy | 759,396 | 7,551,586 | ||
| Vehicle_SUVOwner | 34,754,406 | 134,336,249 | ||
| Vehicle_SuzukiOwner | 353,303 | 4,327,403 | ||
| Vehicle_TeenDriver-Female | 4,340,137 | 40,842,210 | ||
| Vehicle_TeenDriver-Male | 4,685,788 | 43,762,452 | ||
| Vehicle_TeenDriver-OuterSuburb | 10,797,248 | 76,111,387 | ||
| Vehicle_TeenDriver-Rural | 5,808,852 | 45,263,732 | ||
| Vehicle_TeenDriver-Suburban | 8,820,884 | 68,862,783 | ||
| Vehicle_TeenDriver-Urban | 999,385 | 11,066,228 | ||
| Vehicle_TeenDriver | 26,426,358 | 122,377,918 | ||
| Vehicle_ToyotaOwner-4Runner | 677,198 | 7,596,299 | ||
| Vehicle_ToyotaOwner-AllAvailable | 10,641,316 | 73,847,513 | ||
| Vehicle_ToyotaOwner-Avalon | 542,935 | 5,838,338 | ||
| Vehicle_ToyotaOwner-Camry | 2,856,768 | 26,716,566 | ||
| Vehicle_ToyotaOwner-Corolla | 1,649,032 | 16,729,174 | ||
| Vehicle_ToyotaOwner-Highlander | 856,312 | 9,195,850 | ||
| Vehicle_ToyotaOwner-Prius | 702,480 | 7,527,772 | ||
| Vehicle_ToyotaOwner-Rav4 | 835,681 | 8,913,577 | ||
| Vehicle_ToyotaOwner-Sienna | 974,979 | 9,935,035 | ||
| Vehicle_ToyotaOwner-Tacoma | 1,015,705 | 10,408,432 | ||
| Vehicle_ToyotaOwner-Tundra | 890,167 | 9,639,184 | ||
| Vehicle_TruckOwner | 17,073,085 | 92,156,926 | ||
| Vehicle_Vehicle_AllAvailable | 113,765,256 | 181,915,639 | ||
| Vehicle_VolkswagenOwner-AllAvailable | 2,347,542 | 23,404,900 | ||
| Vehicle_VolkswagenOwner-Jetta | 1,097,510 | 11,898,083 | ||
| Vehicle_VolkswagenOwner-NewBeetle | 287,743 | 3,273,676 | ||
| Vehicle_VolkswagenOwner-Passat | 547,509 | 6,246,403 | ||
| Vehicle_VolvoOwner | 733,748 | 7,970,954 | ||
| Voters_BibleBeltConservative | 32,570,073 | 118,000,720 | ||
| Voters_ConservativeOutdoorsman | 37,276,627 | 137,081,550 | ||
| Voters_Democrat-AllAvailable | 74,261,936 | 170,716,853 | ||
| Voters_DemocraticDonor | 1,378,827 | 15,068,298 | ||
| Voters_DemocraticVoter | 73,524,773 | 170,579,122 | ||
| Voters_EnvironmentallyfriendlyDemocrat | 20,830,326 | 117,413,638 | ||
| Voters_FemaleDemocraticSupporter | 33,047,697 | 151,608,808 | ||
| Voters_Independent-AllAvailable | 44,834,587 | 148,151,200 | ||
| Voters_OpportunitySeekingDemocrat | 28,821,731 | 139,143,529 | ||
| Voters_ProfessionalDemocrat | 23,523,928 | 141,896,805 | ||
| Voters_Republican-AllAvailable | 41,367,658 | 140,035,888 | ||
| Voters_RepublicanDonor | 2,803,405 | 26,951,427 | ||
| Voters_RepublicanVoter | 39,583,253 | 137,955,298 | ||
| Voters_SwingStateVoter | 66,288,432 | 149,817,560 | ||
| Voters_TraditionalRepublican | 38,694,929 | 137,400,592 | ||
| Voters_Voters-AllAvailable | 142,344,010 | 190,472,138 | ||
| Voters_YoungRepublican | 7,433,499 | 71,544,679 | ||
| WorkingWoman_WorkingWoman | 12,027,049 | 115,680,134 | ||
| YearsatthisAddress_10Years | 16,354,373 | 91,563,165 | ||
| YearsatthisAddress_11Years | 15,833,524 | 90,627,521 | ||
| YearsatthisAddress_12Years | 13,863,653 | 84,905,691 | ||
| YearsatthisAddress_13Years | 12,649,031 | 78,881,003 | ||
| YearsatthisAddress_14Years | 11,556,981 | 74,452,508 | ||
| YearsatthisAddress_15Years | 72,295,962 | 162,271,789 | ||
| YearsatthisAddress_1Year | 16,386,526 | 93,151,640 | ||
| YearsatthisAddress_2Years | 13,307,244 | 85,019,054 | ||
| YearsatthisAddress_3Years | 13,216,324 | 84,980,649 | ||
| YearsatthisAddress_4Years | 13,535,430 | 83,349,044 | ||
| YearsatthisAddress_5Years | 13,380,769 | 80,865,727 | ||
| YearsatthisAddress_6Years | 12,231,567 | 79,469,199 | ||
| YearsatthisAddress_7Years | 12,455,550 | 81,536,062 | ||
| YearsatthisAddress_8Years | 15,175,048 | 92,445,960 | ||
| YearsatthisAddress_9Years | 17,108,004 | 96,516,375 | ||
| YearsatthisAddress_Lessthan1Year | 16,246,828 | 95,105,556 |
